In recent episodes we have examined the power of paradigms to solve America's biggest challenges. If we look at problems as impossible, then there is a strong likelihood that we will never solve them. If, on the other hand, we believe there are solutions and we can create them, the brain starts to find answers.
What is the normal reaction when a family or business decides that is needs to reduce financial stress? One option is to reduce expenses and another option is to increase income. How does a family make that happen? Add a second or third job? Reduce discretionary spending?
A third option is to tap into what we call entrepreneurial innovation. When a family decides to start a small business, this immediately provides tax benefits when we are in pursuit of a profit. The beauty of starting a small business is that you immediately have the option of pursuing your dream by serving others with a profitable product or service... and IF you have the paradigm of a servant leader, then your for-profit plan is to serve your new clients.